Friday, December 16, 2011
Free Gaming Explodes
New data released by Pando Networks, a leading game delivery network for free-to play mobile games, indicates a huge increase in the number of people downloading free-to-play game games, growing 450 percent from 2009 to 2011.
More than 38 million people will download an online game using Pando services in 2011, and more than 70 million people have done so since 2009.
The increase in people downloading games is being driven by several industry factors including the transition from a “paid” to a “free-to-play” business model. Free gaming explodes